Meta continues to expand its commitment to online safety with the launch of new anti-scam tools and global awareness campaigns focused on protecting older adults from cyber fraud across its platforms, including WhatsApp, Messenger, Facebook, and Instagram. These innovations are part of Meta’s broader mission to enhance digital security, promote scam prevention, and foster digital literacy for seniors worldwide.
On WhatsApp, users now receive real-time warnings when attempting to share their screens during video calls with unknown contacts—a common tactic used by scammers to obtain sensitive data such as bank details and verification codes. Messenger is also piloting an AI-powered scam detection system that alerts users about suspicious messages from new contacts, enabling them to submit recent chat data for review and receive guidance on blocking or reporting potential fraud.
In addition, Meta has introduced Passkeys across WhatsApp, Messenger, and Facebook, allowing users to log in securely using biometric methods like fingerprints, facial recognition, or device PINs, replacing traditional passwords. Facebook and Instagram offer comprehensive Security Checkups to help users strengthen account protection, while WhatsApp’s Privacy Checkup guides users in customizing settings, such as controlling who can add them to groups, improving overall privacy management.
In India, Meta has partnered with the Department of Telecommunications (DoT) to expand the multilingual ‘Scams Se Bacho’ campaign, deploying video content and workshops aimed at empowering senior citizens with knowledge about recognizing and reporting online scams. This initiative complements ongoing support for programs like Saksham Senior, which provides technology education and scam prevention training in senior communities, emphasizing digital confidence for older adults.
Meta’s cybersecurity teams have also disrupted approximately 8 million accounts linked to scam operations in regions including Myanmar, Laos, Cambodia, UAE, and the Philippines, and removed tens of thousands of fake customer support pages that attempt to deceive users into sharing personal data.
The company urges users—especially seniors and their families—to remain vigilant about unsolicited messages or calls, avoid sharing personal or financial details, and use verified customer service channels. Families are encouraged to support older relatives in identifying fraudulent tactics and maintaining safe online interactions.
