With Markanda at the helm of business strategy and partnerships, ShareChat is set to accelerate its transformation into a sustainable, revenue-driven social media powerhouse in India.
ShareChat, India’s leading regional social media platform, has announced the appointment of Neha Markanda as its new Chief Business Officer (CBO). Markanda steps into the role previously held by Gaurav Jain, who resigned in June 2025. With this strategic leadership move, ShareChat aims to strengthen its revenue strategy, business growth, and stakeholder engagement across India’s fast-growing digital ecosystem.
Bringing over 22 years of leadership experience in digital marketing, technology, and brand strategy, Neha Markanda is a seasoned professional with a proven track record of driving revenue growth for global tech companies. Prior to joining ShareChat, she served as Head of Business Marketing at Facebook (Meta) for three years, where she played a pivotal role in expanding digital advertising solutions, scaling marketing strategies, and enhancing advertiser engagement. Most recently, she was part of Google India, contributing to business development, go-to-market strategy, and digital transformation initiatives across industries.
Role and Responsibilities at ShareChat
As Chief Business Officer, Markanda will oversee monetization strategies, partnership development, and advertiser relationships, positioning ShareChat as a competitive force in India’s digital advertising and social media market. She will focus on building innovative revenue models, strengthening collaborations with brands, media agencies, and enterprise partners, and expanding ShareChat’s presence in both Tier-1 and Tier-2 markets.
Her appointment comes at a crucial time for ShareChat, which has been expanding its footprint with regional content, short video platform Moj, and AI-driven engagement tools. With India’s digital ad spend projected to grow exponentially, ShareChat is poised to leverage Markanda’s expertise to attract advertisers, enhance user engagement, and compete with rivals like Instagram, YouTube Shorts, and Josh.
Industry Significance
Neha Markanda’s leadership signals ShareChat’s ambition to become a dominant player in India’s social media and digital advertising ecosystem. By combining her global experience with ShareChat’s regional-first strategy, the company aims to deliver personalized content experiences, scalable ad solutions, and long-term business growth.
