Travel, Lifestyle, and Dining Services Now Available in Bengaluru, Mumbai & NCR.
Swiggy is expanding its concierge-style lifestyle and travel service, Swiggy Crew, to major metropolitan cities including Bengaluru, Mumbai, and the NCR region. The move marks Swiggy’s ambitious foray beyond food delivery into the premium lifestyle, travel assistance, and concierge service segment, positioning itself as a one-stop solution for modern urban living.
Originally launched as a pilot project, Swiggy Crew is now scaling rapidly to cater to India’s growing demand for personalized, AI-powered lifestyle management. The app offers users seamless access to curated services such as restaurant reservations, travel planning, event management, shopping assistance, and local errand support — all in one place.
Rohit Kapoor, CEO of Food Delivery at Swiggy, shared updates on LinkedIn, emphasizing how users are increasingly leveraging Crew to manage both routine and premium experiences. Whether it’s booking tables at popular restaurants, organizing birthday parties, arranging airport transfers, handling Aadhaar updates, or even coordinating travel itineraries, Crew is designed to simplify life for busy professionals in India’s fast-paced cities.
Kapoor noted that this expansion reflects a broader lifestyle trend in India, where AI-driven concierge services are reshaping consumer habits by combining automation with human touch. He said Crew’s goal is to empower users who value time, experience, and efficiency.
Phani Kishan Addepalli, Co-founder of Swiggy, described Crew as “Swiggy’s boldest step yet toward becoming the operating system for modern living.” He added that the app is already redefining convenience for early adopters and contributing to Swiggy’s expanding digital ecosystem, which aims to integrate food, travel, entertainment, and lifestyle services under one platform.
With this strategic rollout, Swiggy is positioning Crew as India’s next big innovation in AI-enabled lifestyle management, targeting an audience that craves smart, effortless, and customized experiences across all aspects of daily life.
