Axis Communications has announced a strategic distribution partnership with 360 Security Systems to strengthen the delivery of intelligent security and surveillance solutions across the Middle East and Africa (MEA).
The collaboration aims to enhance product availability, deployment efficiency, and technical support in a region experiencing rapid digital transformation, smart city development, and rising demand for resilient security infrastructure. By combining Axis’ advanced network video, audio, and access control technologies with 360 Security Systems’ regional distribution capabilities, the partnership will provide greater value to system integrators, partners, and enterprise customers.
Through this agreement, Axis will leverage 360 Security Systems’ multi-country presence, logistics network, and channel expertise to expand its reach across key MEA markets. Customers will benefit from localized expertise, faster deployment cycles, and improved pre- and post-sales support, enabling more efficient implementation of security systems.
“This partnership represents a strategic step forward in how we support customers and partners across the Middle East and Africa. The region continues to invest heavily in national infrastructure, smart cities, and digital transformation initiatives. To support this growth, customers need not only advanced technology, but also
strong local execution, consistency across markets, and partners who understand regional operational realities. 360 Security brings the scale, technical capability, and channel maturity that align closely with Axis’ long-term vision for the region,” said Loubna Imenchal, Managing Director for the Middle East, Türkiye, Central Asia and Africa at Axis Communications.
“We are pleased to partner with Axis Communications and extend their industry-leading solutions across our regional network. Axis’ focus on open platforms, innovation, and long-term value creation strongly aligns with our own approach to delivering intelligent security solutions. This partnership allows us to further
support our partners and end customers with high-performance technologies, backed by deep technical expertise and a strong regional support structure,” said Abd Houri, CEO, 360 Security Systems.
With over two decades of experience, 360 Security Systems brings strong capabilities in IP surveillance, system integration, and security architecture, supporting industries such as government, critical infrastructure, energy, transportation, and large enterprises.
This strategic alliance reinforces Axis Communications’ commitment to the MEA region, focusing on partner enablement, innovation, and building secure, future-ready infrastructure to meet evolving security and operational demands.
