Tech In India

TP Wins Frost & Sullivan 2026 India Company of the Year Award for CXM Excellence

TP Wins Frost

TP has been named the 2026 India Company of the Year in the Customer Experience Management (CXM) services industry by Frost & Sullivan, recognizing its leadership in AI-driven transformation and customer-centric innovation.

TP Strengthens CX Leadership in India
The award highlights TP’s ability to deliver measurable business outcomes by combining advanced automation with human-centric service delivery. The company has consistently translated evolving CX trends into scalable, outcome-based solutions, balancing innovation, governance, and customer trust.

India remains a critical hub for TP’s global operations. Since entering the market in 2001, the company has expanded to over 90,000 employees across 44 delivery centers, serving more than 200 global clients across sectors such as BFSI, retail, eCommerce, healthcare, travel, hospitality, and technology.

AI-Powered CX Transformation with TP.ai FAB
At the core of TP’s innovation strategy is its proprietary platform, TP.ai FAB, which integrates agentic AI, skilled talent, and intelligent tools to deliver adaptive, insight-driven customer experiences. This approach has resulted in:

  • Improved service quality
  • Reduced customer handling time
  • Increased customer satisfaction
  • Focus on Responsible AI and Data Governance

TP’s differentiation also lies in its strong emphasis on responsible AI and compliance. The company adheres to global standards and India’s data protection regulations, ensuring secure, transparent, and trustworthy operations.

According to Maneesh Daga, Country Head – TP India, the recognition reinforces the company’s commitment to delivering transformation at scale and helping enterprises build meaningful customer connections.

TP’s customer-first strategy is reflected in its outcome-linked commercial models, where performance is directly tied to measurable metrics such as efficiency, quality, and customer satisfaction. This has enabled long-term client relationships, high renewal rates, and consistent growth.

As customer experience management evolves into a strategic growth driver, TP continues to lead the shift toward AI-powered, experience-led models—combining technology, operational excellence, and human insight to shape the future of CXM in India and globally.

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